The Wild West was notorious for its snake oil salesmen, who rode into town with a wagon of elixirs and used their smooth sales patter to convince the ignorant and gullible that these concoctions, including "snake oil", would fix every malady.
Oh, how we laugh at their naivety!
Yet today, sadly, we see practices that are not much different - and just as many people falling for the con.
Earlier on today I visited Southampton. The reason for the visit was simple - to take part in the 1023 protest. The essence of this is simple: Boots, a huge chain of pharmacies in the UK, sells homeopathic medicine which it knows has no therapeutic (ie medical) benefit. Gullible people buy this in the hope that it may cure them. Indeed, when I bought some, it was in the aisle marked "Medicine".
This is extremely disappointing. Boots is an otherwise respectable and respected chain of pharmacies. As far as I can tell, in their role of dispensing scientifically-proven medicine, they do an excellent job. Yet they persist in also purveying products which are little different from witchcraft. We scorn the late South African minister who claimed you could cure HIV with beetroot, but homeopathic remedies are no different. With no proven benefit, they offer false hope to the ill. The superintendent pharmacist at Boots has admitted "I have no evidence ... they they are efficacious" - in simple English he means he has no evidence that they work.
So, we did a test.
23 of us (by coincidence) took part in the 10:23 campaign this morning outside Boots in Southampton. We all massively "overdosed" on homeopathic medicine, swallowing a bottle of pills, as did hundreds (thousands?) of others all over the world. As I write this, three hours later, I'm feeling fine.
It's deeply disappointing that a company as reputable as Boots should promote such bogus treatments.
Media Flash And now it's been Youtubed